![]() Plant-based milk “hasn't been relegated to a separate section of the store," and it has been integrated into the animal-based milk space over the years, she added. ![]() Plant-based milk also “carries a large part of the milk category on its own now,” Spoko said. The more shelf space means that there's more room for innovation and variety, and consumers are responding to that.” “ With optimal merchandising – honestly, maybe some of the best merchandising in the space – plant-based milk has grown to a very sizable share, so retailers have embraced the plant-based milk category and given priority on the shelf. Though unit sales of plant-based milk were down 2%, “ animal-based milk was also down that same 2% in unit sales but saw a 12% increase in dollar sales,” illustrating the “ outsize role of inflated pricing in the growing sales figures for animal-based," she added. While the overall plant-based market was worth $8.0bn and grew 6.6% in 2022, plant-based milk grew 9% in 2022, propelling the category to $2.8bn, according to Plant Based Foods Association and SPINS data, shared by Nicole Spoko, VP of Upton’s Natural, during a separate session. We have not seen that with plant-based meat alternatives because consumers treat them differently.” How plant-based milk became a staple “ What we’ve seen with alternative dairy is a trade from animal milk to plant-based, and that’s why they have higher penetration rates. “W hen you go to the alternative dairy aisle, and you get your soy milk or oat milk, usually per household they won’t go and get animal-based milk, same for yogurt same for cheese, because the entire household uses that,” said Miri Eliyahu, senior research analyst at Euromonitor International, during her session. ![]() Emulsifiers, stabilizers, hydrocolloids.Chocolate and confectionery ingredients.Carbohydrates and fibers (sugar, starches).Plant-based, alt proteins, precision fermentation. ![]()
0 Comments
Leave a Reply. |